MedCity News: Back Bay Life Science Advisors on Reproductive Health Genetic Testing Market

Back Bay Life Science Advisors Senior Vice President of Strategy Consulting, Christopher Leo, wrote a piece for MedCity News around the burgeoning reproductive health genetic testing market.

Dr. Leo explores factors priming the market to grow upwards of $1.5 billion in the coming years and adding to broader solutions for this patient population, including:

  • patient demand and desire for information in a very proactive population

  • willingness to pay out-of-pocket

  • physician desire to provide a comprehensive prenatal testing offering to their patients

  • potentially lower costs given intense competition and evolving technology.

Charting the growth in the reproductive health genetic testing market” can be read and shared on MedCity News